By Advance Xtra

04/11/2010 Advance Xtra currently works with a large network of practices in the UK and Southern Ireland, ranging from sole practitioners to larger multi-partner firms, most of which achieve fantastic results from using our services. We have been trading since 2001 and work solely with accountants for one main reason, to help grow and develop their existing client base and increase the capital value of their practice. What Advance Xtra does is help introduce accountants to potentially bring in on average between £20,000 and £80,000 in new client GRF over an 18+ month period. The average sign up ratio for most of our accountants is 1 in 3 or higher depending on how good they are. Our current practices generally bring in new client fees of anything between £800 and £5,000+ per new client. Please remember, this is also an absolutely fantastic way to help generate lots of new referrals from the clients that you obtain from using our services. The Advance Xtra philosophy is a very simple one, accountants simply need to work smarter, not harder, and it is for this reason that we always go for quality over quantity with the appointments we arrange so that every accountant always gets a very good return on their investment. This type of marketing campaign is designed solely for accountants who want rapid, sustained, growth of their practices. I am for that reason 100% confident that we could introduce you to some very good prospects that would be keen to meet with you.

Based on our last year’s statistics with the practices we have worked with, it clearly shows that the low volume appointments of a much better quality are far more likely to sign up and convert with accountants, than doing the higher volumes of appointments where the quality of the meetings are affected, which generally results in a waste of the accountant’s time, and no new business, when they go to poor quality meetings. It is for this reason that our main priority and primary focus for 2010 is going to be based around the quality of the appointments and meetings that we generate and set up for accountants for this year.

I can only assure you, after 12 years of solely working with accountancy practices of all sizes, that we are absolute experts in our field of accountancy marketing, and we have come to know what most B2B clients look for from a new accountant, and also any concerns or issues that they might be having from their existing arrangements. We pride ourselves on our professionalism and the personal service that we offer to accountancy practices, which can be backed up with many written referrals from practices who have signed up large amounts of new client fees from using our services over the years. Unlike advertising, this is a fantastic way of generating an additional source of new business. The main things that we look and require from any new accountant are personality and confidence which are very important qualities to have from our side of the business when telemarketing for new clients. We are also finding that with the current recession, prospects seem very keen to have a review of their accountancy requirements.

Over recent years, we are finding more and more accountants have a desire to grow and develop their existing client base, but they really do need to be very careful in the decision they make when it comes to having another company represent their practice’s image. It is for this reason that accountants have got a complete peace of mind when working with Advance Xtra.